Hold it and drink lots of
the juicy stuff
The first time that a massive glass bottle soft drink production line allows for full length shrink labeling is a unique opportunity for new conceptual experiments.
New technologies bring new possibilities and less constrain provide more freedom.
The full-length adaptive label provides more communication area, more color and thus better visibility in the point of sale shelf.
The B! glass bottle has two distinctive features: the first one being the full body build from a class-A type double curvature surface, and the second feature is the large diameter neck, up to the large cap bottle opening.
Both are very useful when you want to hold the cold frosted bottle and drink a lot of the juicy stuff in a very little time.
Credits: Nuno Pinho and Jaime Pinto