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Independent Consulting.
Design Direction.
With the rebranding of its corporate identity Galp Energia, the Portuguese #1 fuel producer and supplier, sets off to update the whole Iberian retail network.
The commission went from light styling and retrofit small fuel selling points to design €5M full concept premium highway filling stations.
The new design standard delivered four finishing levels with hundreds of elements; from 200ft long canopies to fuel pumps, totems, service equipment’s, graphic application, in-site convenience stores and car-wash buildings.
Improved design did emphasize the service experience, raised customer satisfaction, increased the company’s profile and added brand value.
Over €280M were assigned to the first stage of the re-branding operation.
Client: Galp Energia
Credits: Goncalo Fonseca, Akis Constatinidis, Jose Carlos Mendes, Leonor Marques and Pedro Monteiro
Design Direction for: Brandia - Snord Supernormal Design